The Netflix matchup between Mike Tyson and Jake Paul has redefined what a modern boxing event can be, fusing old-school boxing prestige with digital-age…
Your name is a brand — treat it as one online
The digital business landscape has changed tremendously over the last couple of years and personal branding is starting to play a crucial role online….
Here’s how to monitor your influence with your social media campaign
It is really common knowledge these days that your business needs a solid social media presence as part of your digital marketing strategy. Not only because your competitors…
Ignore customers and lose business, but for real stupidity try one-way email
Every opportunity to communicate with customers is an opportunity to build volumes and profit. Maximising the communication opportunity is therefore a business imperative. Or…
3 things you need to remember when measuring the success of your social campaign
“How are we going to measure the effectiveness of our social media marketing campaign?”. This question is often asked when people are starting out…