TCL Electronics has officially launched its 2025 range of Mini LED TVs in South Africa, introducing cutting-edge display technology, massive screen sizes, and cinematic…
Pandora’s Tim Westergren on revolutions in radio
Tim Westergren is having the time of his life. Not long ago he was a struggling musician, trying to earn a living traveling from…
Nando’s CEO ad: Great fun, but is it effective?
I love the Nando’s CEO campaign, but it’s still an old school advertising campaign in the ‘interrupting the viewer’ model. There is no doubt…
The social media consumer: How to complain, and be heard
Congratulations. You can now make your voice heard via Facebook or Twitter, and tell your least favourite companies exactly what you think about them….
Email marketing in the time of social media
Email marketing is one of the most powerful weapons in the online marketer’s arsenal, provided it is used in a personalised and engaging manner…
