AI-Enabled Samsung Galaxy Z Series with Innovative Foldable Form Factor & Significantly Improved Screen Delivers New User Experiences Across Productivity, Communication & Creativity The…
The Meme: A powerful form of advertising
Although the term “meme” dates back to Richard Dawkins and his 1976 book “The Selfish Gene”, the more commonplace use of the term refers…
Social media noise: 6 tips on how to communicate correctly
As social media evolves out of frenetic innovation and into a mainstream medium, more and more marketers are including it as a fully-fledged channel…
Lessons from social media disasters
Social media is fast gaining acceptance as an effective way to build brand exposure and customers, as well as to improve the customer feedback…
A World Cup marketing lesson: You can’t own the flag
If there is one valuable lesson for marketers and advertisers this World Cup season, it lies in the fact that big brands don’t own…
