Elon Musk’s AI chatbot Grok has once again found itself at the centre of controversy after the most recent update to Grok 3 triggered…
Social media noise: 6 tips on how to communicate correctly
As social media evolves out of frenetic innovation and into a mainstream medium, more and more marketers are including it as a fully-fledged channel…
Measuring success: Is your website a hotel or a homeless shelter?
For many inexperienced webmasters, the hallmark of a successful website lies in its popularity or the amount of ‘hits’ it gets every month. The…
Saving journalism by paying for impressions not words
Every year hundreds of journalism graduates enter the market looking for work, and these are bad times to find a job in the newspaper…
Social media tips: In-house or outsource?
Once you’ve decided to start a social media campaign, your next big decision is who is going to run it. You can either run…