Calling all marketers, do you think you send the best emails? Make it official by claiming victory at Everlytic’s You Mailed It Email Marketing…
User-generated content: Myths and lessons learnt
Demotix is a London-based, award-winning “citizen journalism” website and photo agency. The site has around 15 000 members in 190 countries who contribute content…
Online branded entertainment: Now sold in a bigger box!
I just watched an episode of Mad Men, but skipped the adverts. There’s possibly an irony to watching a TV show about advertising, but…
Digital is not the death of anything, it’s the awakening of everything else
Earlier this year, Miles Young, the global CEO of Ogilvy and Mather Worldwide said: “The great mistake of today’s business environment is to believe…
Ten things newsroom managers need to know about journalism now
For print newspapers to survive and possibly flourish as digital businesses, some new rules are needed. And they are not necessarily the ones they…