Advertising and Media

Nobody does branded products quite like the Star Wars franchise. It doesn’t matter whether you’re six or 60 — surely you’ve seen the Star…

Last year, the term ‘Big Data’ was thrown around a lot, but few companies have won the battle to stay ahead of this trend….

Today’s digital consumer habits cannot be typecast. While we would all embrace a clear causality between our digital campaigns and customers’ actions, our innate…

Havas Village South Africa and Boondoggle, a European service design and creative digital agency on Wednesday announced that they had teamed up to launch…

While researching your target market and establishing your industry niche is what will give you the ‘edge’, understanding the strengths and weaknesses of your…

In this era of Big Data, there are increasing opportunities for collection, processing and analysis of vast and complex data sets, which can reveal…