Advertising and Media

Is Programmattic the future of digital advertising?

I recently attended the first South African Programmatic Summit in Cape Town. The event was organised by ChargeAds, and focused on educating the industry…

In digital marketing? Smile, ’cause your budget is only going to keep growing

If you’re rooted in the traditional advertising space, now might be a good time to avert your eyes. If however you’re in digital, then…

Attention digital marketing pros: focus more on your clients right now

I’ve noticed that people in the digital marketing space are always debating the following: What is the best social media channel? How can I…

Be afraid, be very afraid (or maybe not): why you should take advantage of Halloween and other holidays

I have to admit that the Halloween holiday passes me by almost unnoticed every year. Apart from my cynical “What’s the point,” reaction, I…

Your name is a brand — treat it as one online

The digital business landscape has changed tremendously over the last couple of years and personal branding is starting to play a crucial role online….

The Memeburn guide to the SA digital agency landscape

A few years ago, we gave you a pretty quick overview of the South African digital landscape. Much has changed since then. For a…

Snapchat finally starts dabbling with advertising, and people are freaking out

Snapchatters in the US probably noticed something different over the course of the weekend. The photo messaging app that boasts over US$10-billion valuation, and…

4 potholes everyone faces on the road to professional blogging

Blogging popped up in the late nineties, around the time free web publishing tools started becoming available to the general public (who remembers Geocities?)….

Citizen journalism, crowdsourcing are changing news but not how we thought

“Will anyone with information please come forward”. It’s a refrain we always hear police echo in crime-dramas. People are too afraid to come forward…

New Facebook Home ad: grandma’s boring, stare at your phone instead

Facebook seems to be taking a machine gun kind of approach to the advertising for Facebook Home. First there was that weird ad with…

New Facebook Home ad has screaming goat, is the right kind of weird

When Facebook aired its first ad for Home, you may well have found yourself thinking something along the lines of “oh jeez, this is…

New Microsoft Scroogled ad has a go at Google Play store

Wow, Microsoft’s Scroogled advertising campaign is starting to take on the tone of a heavyweight US political campaign. The Redmond giant’s latest ad in…

New Facebook Home ad: and you thought the one with chairs was odd?

Facebook’s ad agency has done it again. Yup, it’s made an ad that makes about as much sense as the climax of a Russian…

Turn your iPhone or Android into a Z10 — yep, BlackBerry’s new ad is out

When BlackBerry announced that it was planning to launch in-depth interactive ads showcasing its new operating system on competing devices, it seemed like a…

8 Cs to get the best bang from your online marketing buck

Based on my digital marketing efforts and experience to date, I have identified eight areas where you need to focus your efforts to optimise…

What Facebook needs to do if it really wants to get marketing right

What does Mark Zuckerberg need to do to turn his machine into a friendly power, serving mankind instead of exploiting it? A really big…

Hisense Bets On Gaming And Hybrid Work With A New Monitor Push In South Africa

ClawDBot: The AI That’s Quietly Taking Over South African WhatsApp

Crypto Enters 2026 With New Momentum And A Very Different Mood

Innovate47 Launches Global Food & Agri Accelerator to Back Climate-Smart Startups

Simbi Wabote’s 10-Year Roadmap: How Nigeria Achieved 54% Local Content Growth

Records Tumble In Best Year Yet For South Africa’s Hedge Fund Industry

OPPO Reno15 Series Lands In South Africa With Big Cameras And Bigger Battery Ambitions

OPPO Reno15 Series Brings Flagship-Level Hardware Logic to the Mid-Tier in South Africa

HONOR’s customer first strategy is reshaping South Africa’s smartphone market

Omoda C5 X review

TDK enhances IMUs for extreme temps

Data centres and defence are reviving diesel