We all have them. Those apps we open without thinking. Not because we need anything in particular, but because they feel… safe, in some…
5 debunked myths about selling and marketing on social media
When marketers think about social media, they mostly regard it as a top-of-the-funnel tool. Specifically, it’s an avenue for communication that’s best used to…
A brief introduction to content marketing in South Africa
A couple of decades ago, marketers had undivided attention. With not much more than three or four marketing channels to choose from, brands could…
5 mega-trends that will soon revolutionize the real estate market
The real estate market is on the verge of major transformations that will revolutionize how we do business. Climate change, ecommerce and a demographic…
Want a RankBrain-friendly website? Here are 5 key pointers
Google is now using the RankBrain machine-learning system to process each and every search query it receives. Fuelled by AI, RankBrain is a query…
