WhatsApp is no longer just about messaging. With nearly three billion users worldwide, Meta is now layering artificial intelligence and monetisation tools into the…
Here’s what you need to know about securing the new era of big data
In the digital age, information is the new currency. And in order to get information, enterprises are mining data — and lots of it…
BBC.com comes onboard as IAB Digital Summit sponsor
BBC.com, the global online presence of the British state broadcaster has come onboard as the headline sponsor for the 2015 IAB DigitalSummit, in conjunction…
3 game changing trends and technologies for video surveillance in 2015 and beyond
With the Internet of Things (IoT) continuing to be a hot topic throughout 2014 and across all industries — whether it’s about smart cars…
Social media marketing: creativity is not enough
Technology has transformed social media marketing into a science. Now, sophisticated algorithms determine impact and success rates of campaigns. Scientifically, content and message can…