South Africa’s new school year has begun with renewed attention on digital inclusion. MTN South Africa, through the MTN SA Foundation, has provided digital…
Mobilitrix boss talks mobile rewards ahead of Net Prophet
More and more people are opting for mobile coupons. Although vouchers are already very popular online, the overflow into mobile has now grown rapidly….
Live your brand at IMC Cape Town
These days everyone’s a marketer. We’re all trying to sell something, even if it’s only ourselves. Very few us have traditional training in the…
The Next Web’s IE9 partnership: the future of advertising or a load of crock?
Websites, especially ones that only provide content, have to constantly find new and interesting ways of ensuring that users click on their display advertising….
Building social communities: the NOT campaign opportunity
The quiet moments between a company’s hyped marketing and communication campaigns are overlooked and under-valued marketing opportunities. Before the rise of social media it…
