Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
This is why your Facebook news feed is now filled with photos of giraffes
Suddenly noticed that a lot of your Facebook friends have transformed into a certain long-necked mammal? You’re not alone. The latest odd trend (no,…
Reading between the Lions: the effects of user mentality on the digital ad landscape
Earlier this month, Facebook made a new play in the fraught game of data-driven advertising with the launch of a tweak to its custom…
5 big ways your business can help its social media community
Many businesses are jumping onto the social media bandwagon with the hopes of increasing their revenue and customer base. Most of these businesses are…
Fold, rinse, repeat: risk-taking and startup failure in South Africa
Failure is basically being encouraged in Silicon Valley. The old-time favourite “failure is the greatest teacher” saying seems like their daily bread and butter….