Five years ago, launching a decent streaming platform took millions. Now? A teenager with a laptop can build something that reaches millions. That shift…
Google lends disaster relief tools to typhoon stricken Philippines
The massive typhoon that crashed into the Philipines late last week has left untold devastation in its wake. Estimated to be the largest in…
A brief journey into the amazing world of audience measurement
I know, audience measurement — riveting stuff. Other terms to send a bolt of excitement through your veins include “market research”, “analytics” and “audience…
Goals are crucial for your social media campaign: here’s how to set them
Do you know and understand what is possible with a social media marketing strategy? Do you know what you can achieve with a social…
4 technologies in cheaper phones we’ll see by 2014
We have already seen the year-end flagship smartphones from most of the popular brands (iPhone 5S, Nokia 1520). Some of these smartphones will most…
