The U.S. government’s decision to ban TikTok, the immensely popular short-form video app owned by China’s ByteDance, has sent shockwaves through the tech industry,…
How Google moved the online advertising goalposts
The power of digital marketing over its more traditional offline brethren such as TV and Radio has been the measurability of the medium: advertisers…
Brandcast: Google’s bid to help brands target YouTube audiences
YouTube has stealthy launched Brandcast, a new site that gives brands insight on the best ways to reach their audience through the video sharing…
Women in tech: Leading the geek world one stiletto at a time
It seems no matter how much society evolves, women are always left just that little bit behind. No, this is not an article about…
Digital wars: Apple, Google, Microsoft [Infographic]
I’ve been listening to Charles Arthur every Tuesday on the Guardian pod-cast, Tech weekly, for the past year. Arthur would mention his upcoming book…
