F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
Is an Instagram shopping app on its way?
After launching IGTV earlier this year, Instagram may be close to launching another app. But it’s not all about video. Instead, sources close to…
Drive retention with a post-purchase ecommerce marketing strategy
Do you have a post-purchase strategy in place? Are you focusing your efforts not only on bringing in new customers but also nurturing existing…
How to build genuine trust with lead nurturing
In the rush to seal the deal and bring in leads, it is all too easy to forget what an important role trust plays…
Here’s how to address those common ecommerce conversion killers
Conversion is easily the driving force behind almost every ecommerce website. If your primary goal lies in turning browsing visitors into paying customers, you…