With streaming platforms, next-gen gaming, and hybrid lifestyles reshaping how we consume entertainment, the humble TV is slowly being overtaken by a bigger player:…
Top language tips for better emails: The Best in Financial Services Marketing
Email marketing continues to be a popular communication channel in South Africa – particularly in the financial services space. This is due, in part,…
Bad data is harming your email marketing efforts: here’s how to fix it
Anyone who’s spent any time around the marketing space knows how valuable data is. It’s no accident that the value of data is frequently…
Email marketing is still relevant, ignore it at your peril
Email has found itself in a precarious situation. While it’s still everywhere — and not going anywhere — its users have no shortage of…
Does Google Auto-Translate spell trouble for your email campaign?
Last week Google launched its auto-translate feature for Gmail, in theory making email a lot simpler for people who don’t speak the same language….
