Google and Alphabet CEO Sundar Pichai’s trip to Congress to answer questions from the House Judiciary Subcommittee on its digital advertising dominance is indicative…
Google Play Store has made it easier for users to spot the “lower quality” apps on its platform from the genuinely useful.
According to a new blog post, the company is actively focussing on privileging apps that exhibit stellar stability, and penalising those that show “excessive battery usage, slow render times, and crashes”.
“As part of our continued effort to deliver the best possible Google Play experience, we recently enhanced our search and discovery algorithms to reflect app quality,” Google Play’s product manager Andrew Ahn explains.
Google Play rewards well-built apps by pushing them further up search listings
“This results in higher quality apps being surfaced in the Play Store more than similar apps of lower quality (eg: apps that exhibit more frequent crashes).”
According to Ahn, this change has seen users gravitate towards the higher quality apps more often, with fewer uninstalls of said apps recorded.
“Google Play strives to help people find and discover safe, high quality, useful, and relevant apps,” notes Ahn.
“By focussing on the quality and performance of your app, you’ll find more success on Google Play.”