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All posts tagged "apps"

  • Facebook introduces Analytics For Apps for cross device mobile analytics

    With 1. 39 billion users per month, Facebook is officially the most populous nation on earth. In the spirit of a country, as we already think of it as so, the company is building resources to meet the demands of its growing population. Much like a city does to address urbanisation, Facebook is bolstering every aspect of itself. Amongst the list of announcements Facebook has made at F8, is Analytics for Apps, a new tool for marketers that makes it possible for them to track people who are access their apps and website across multiple devices. The service is available...

  • Google Play may have more apps but iTunes is making way more money

    A new report by AppAnnie -- probably one of the most comprehensive application analytic firms out there -- found that although Google Play apps are being downloaded more and more each day, iTunes is seeing more return in cash. As you probably know, Android is the dominating mobile operating system in our world today. With just under 1.5 million apps at the end of last year, Google Play is home to about 300 000 more apps than its Apple counterpart. This echoes a report we saw last week that boldly claimed Google’s Play store grew by more than 50- 60% last year....

  • These are 2014’s most popular apps, games and movies on Google Play

    If you have Candy Crush along with Duolingo, Facebook and MyFitnessPal on your phone, you're probably one of the most average Android users of 2014. That's according to the new stats on what was trending on Google Play this year. Housing an estimated 1.3 million apps, Google Play tops the Apple App Store which is home to 1.2 million and therefor is the biggest mobile operating system's store. The most popular Android applications per category are Duolingo under Education, Facebook in the Social category, MyFitnessPal in Health & Fitness, Netflix in Entertainment, Pandora under Music, NFL Mobile under Sports and...

  • How vocal apps are reaching illiterate populations in emerging markets

    Illiteracy has been dramatically decreasing over the 20th century, but there still are large areas of the world where reading and writing skills are scarce, preventing further development, as well as basic communications between organisations and individuals. It's no surprise that emerging markets are places where illiteracy can still be high. In countries of Sub-Saharan Africa such as Chad or Mali, a small third of the population is able to read and write. In South Asia too, countries like Pakistan and Bangladesh just over half of the populations are literate. Surprisingly, even in the US, a significant 14% of the...

  • Game of Thrones fans, there’s a new app that teaches you Dothraki

    Ase shafki athdrivar. If you cannot read the above sentence, it's okay. You're not part of a fictional horse-riding, sword-waving warrior race. Seriously, if you cannot read the first sentence, it is because it is in Dothraki, a language from the Game of Thrones series. With a little effort though, you could learn it, especially with the help of a brand new app. Random House wants to help fans of Game of Thrones become fluent in the language that's spoken by the warriors with a mobile app called Dothraki Companion. The app has been released for iPhone and iPad and was...

  • Africa’s mobile banking apps are a serious weapon in their war against the telcos

    “The money that goes through the MTN eco-system in one month is more than the money that gone through all the commercial banks since inception”, that’s according to Vincent Kiyingi, Head of IT at Pride Microfinance Limited Uganda. The wake of mobile money services took the banking sector completely by surprise starting with Safaricom’s MPesa mobile money transfer service in Kenya. The service, as of Safaricom's Half Year 2013 -2014 Results, has 18.2-million registered users of which 11.6-million are active users. The network’s strongest weapon is its widely distributed agent network which currently stands at 78 856 MPesa agent...

  • Going for broke: the Brideprice app just won’t quit it seems

    Last week I wrote a piece about a cheeky Nigerian app that allows you or your significant other to calculate your Brideprice value. In the week since I discussed the app's questionable motives and commentary on society it seems to have gone viral. Here is a quick refresher for those who haven't heard about the app yet. Created by Nigerian digital agency Anakle: The app takes the user through a series of questions about yourself (if you are a curious female) or your potential mate, or friend, or whoever. Once you have gone through the many questions provided,...

  • You haven’t heard of Yik Yak but it’s about to become your worst enemy (or best friend)

    People can be mean. Add the internet and people can be really mean. Add mobile to this equation and you get Yik Yak. Yik Yak is an interesting app that has already been banned in several schools in the US and will likely be banned in more before any changes are made to the app itself. Imagine a message-board style interface that is based on location. Users can say anything (there's no login -- it's "totally" anonymous) and then anyone can post whatever they like. Yik Yak. Whether it sounds fun (sarcasm, jokes, observations) or more like a nightmare (think...

  • App downloads set to double in next 4 years

    The Apple App Store is home to over a million apps, as is the Google Play Store. Each of them has also seen tens of billions of downloads. With those kind of numbers, it would be tempting to think that we're completely saturated with apps. It would be tempting, but it would also be wrong. At least that's what new data from online marketing research specialist eMarketer suggests. Even though app download numbers fluctuate even on a daily basis, the company says, the annual total is only likely to keep growing as smartphone and tablet use grows, especially in...

  • Building an app? Relax, there’s only a 99.9% chance it won’t make a profit

    We'd like you think about something for a moment. When was the last time you picked up your phone and scrolled through the app store in search of a hidden gem? Chances are, you haven't done it in quite a while. And why would you? Both Apple's Appstore and the Google Play Store have over a million apps (even Windows Phone has over 200 000 apps), so discovering great apps the old-fashioned way would mean suffering through a whole load of duds. It's obviously a lot easier to let your social connections, recommendation engines and the tech press...

  • Love your banking app? It’s probably insecure and full of dodgy code

    As with so many aspects of our lives, smartphones have helped us make some serious changes to the way we go about doing our banking. It makes sense too, banking apps are convenient, can be easy to use if done properly and allow their makers to go beyond the scope of traditional internet banking. But have you ever stopped to wonder exactly how secure your that app you love so much really is? According to security research company IOActive Labs, the most likely answer to that is "not very". The research used iPhone/iPad devices to test a total of...

  • Shazam everything: a future full of ads and Shazaming [MEF]

    This is our reality. We want our mobile device to have the answer to pretty much every question we can conceive -- and so, people build apps to answer them. "People use less than 20 apps," Shazam CEO Rich Riley said at MEF Global Forum. He should know -- his app is one of the 20 apps people are using. Why? It's simple, because Shazam figured this out earlier on and made music discovery more enjoyable. For Riley, Shazam was global from the start, as the 10th most popular app in the world. He says the company has to...

  • RIP: app discovery on iTunes and Google Play is dead

    When last did you browse an app store? As the iTunes App Store hurtles towards 1 million apps, with Google Play passing this number in July already, apps -- especially good ones -- are becoming near impossible to find. Analyst Benedict Evans hit the nail on the head on episode three of the Cubed podcast, where he likened both app stores to the Yahoo! directory from the late 1990s. All app stores are currently nothing more than a directory of "things" with very limited curation. And they haven’t changed substantially since Apple popularised the idea through iTunes. The software remains...

  • Microsoft calls it quits on WP YouTube app, reverts to web player

    It looks like Microsoft has given up on being able to build its own YouTube app, reverting back to the basic web player. Things started looking really gloomy a couple of months back, when Google blocked the Redmond-based giant's most recent app, rendering it useless with the error message "something happened, we're not sure what" appearing whenever someone tried to play a video. The issue stems from the fact that Microsoft's been trying to build its own "fully featured" YouTube for a while now. The trouble is, the app it had built apparently allowed people to download videos and...

  • SA app developers stand chance to win $30k, place in international competition

    With so many apps out there (Apple's app store alone has over 900 000 active apps) it's becoming increasingly difficult to stand out as an app developer. If you manage it however, the rewards can be potentially enormous. Grab a portion of the 102-billion app downloads research house Gartner predicts will take place this year and you'll be able to lay your hands on a share of US$26-billion in revenue apps are expected to make this year. One way to get yourself on the path to app wealth and glory is to enter as many competitions as possible. This...