Advertising and Media

Fake news in South Africa: 5 websites you should definitely avoid

Whether it’s to simply hoodwink people or to generate ad revenue, fake news websites have received mainstream attention in recent months. Now, we’ve already…

South Africa’s Quirk rebrands as Mirum

One of South Africa‘s largest digital agencies, WPP-owned Quirk, has today announced that it is rebranding to Mirum. The move comes after the company…

AT&T, Time Warner in $85bn deal – but will it happen?

US network AT&T has agreed to acquire Time Warner in a deal worth around US$85.4-billion. The acquisition, which will take the form of stock and cash,…

Kansas City Diaries: the art of organic search

Kansas City Diaries is an exclusive article series by Natalie Pool as she goes undercover at VML’s global agency headquarters in Kansas City, USA,…

Publishing power: blasting the tech barrier to innovative ideas and content

Enterprise organisations still caught in the dark ages of taking days, even weeks to publish simple content changes need to look hard at their…

Google now lets you ‘Fact Check’ News articles

Mountain View’s Google has announced that its News portal will now include “Fact Check” tags to “help readers find fact checking in large news…

Are South African marketing pros missing out on the micro-moment opportunity? [Part 1]

Most South African marketers understand that smartphones and other mobile devices are radically reshaping their customers’ behaviour by giving them access to personalised services…

Publicis snaps up Popimedia in R350m+ deal

Publicis’ South African buying spree shows no signs of slowing down. On Wednesday, the French agency network announced that it had completed an outright…

Netflix releases fourth quarter earnings, lays out ambitious plans for 2016

Netflix has released its fourth quarter earnings for the year ending 2016. The company reported a massive revenue of US$1.82-billion and earnings per share…

Digital advertising is in a state of emergency, and there’s no easy fix

“When last did you click on a banner?” I am yet to get an answer to this question that doesn’t begin with a panicked…

There’s no magic bullet for digital marketing success

When starting a new lead generation, mobile marketing, social media or brand awareness campaign, I’m often asked – “what is the magic bullet with…

impactAFRICA: $500k African data journalism fund launches

Code for Africa on Monday announced the launch of impactAFRICA, a US$500 000 fund aimed at providing grants and technical support for impactful data…

The Excel formulas SEO pros love: Concatenate [Part 1]

Excel and data analysis are part of day-to-day internet marketing. Google Analytics, Google Search Console, Ahrefs, Moz the list of data providers goes on…

It’s a digital staff churn frenzy: What can you do?

Agencies specialising in digital marketing in South Africa and abroad are falling increasingly vulnerable to the loom and doom of staff churn. In a…

Daily Maverick joins growing list of sites culling their comments sections

The Daily Maverick, a South Africa-based news and opinion site, has joined a growing list of publishers who’ve shut down or suspended their comments…

Email is dead . . . . Long live email

Even with the proliferation of new communication platforms that are now available such as social media and mobile communication apps, email is still the…

International websites: what you need to know for SEO

How do you open new markets with an international website? Create a localized experience with your website. Garnering a strong search engine ranking and…

5 things to know before your affiliate marketing programmes go international

If your affiliate marketing programmes have taken off domestically, chances are you’re considering international expansion as a natural next step. After all, a global…

Landing pages: their use and importance in today’s online marketing scenario

Let us start with the basic definition of a landing page. A landing page is essentially a webpage that captures the visitor’s attention and…

5 tips in winning the 2016 content marketing challenge

2015 has been a long year, with a myriad of new algorithms affecting search and social media, content quality taking center stage, long form…

‘Tis the season to go the extra mile for your customers

With only a couple of weeks to go until Christmas, shoppers are starting to feel a bit stressed by the insane nightmare of mass…

Huawei’s All-Optical smart-home showcase unleashes a new era of home connectivity in Africa

Broadband Africa Forum 2024

Applications for the 2025 Mastercard Foundation EdTech Fellowship are open

Africa’s AI Revolution: Reclaiming the Digital Narrative

South Africa’s Deskless Workers: A Workforce Under Strain

Microsoft launches new Surface devices in new AI era

Honor Magic V3 launches, four things to know

Honor Magic V3, a Guinness world record attempt

What is Northvolt worth for German car companies?

Jaguar rebranding creative is crazy – good?

German luxury cars require a rethink for China