Tech giant TCL has just landed a major victory, securing a long-term global partnership with the International Olympic Committee (IOC) that extends all the…
What ‘viral’ lessons can we take from Kony 2012?
Viral, and more specifically the phrase ‘I want you to make me a viral video’ is something that we have covered before with our…
Stop wasting time and money on bad social media marketing
The concept of “Social Media” was inspired by a bunch of very clever people who understood that if people were provided with an environment…
How one court decision could change email forever
A few weeks ago, the Californian court made a new ruling about email sender identification that now has people everywhere scratching their heads on…
Screw advertising, start a niche online publication
Why spend thousands to advertise in a top-notch magazine while you can start a whole new publication online for the same amount? That is…
