More South Africans than ever before are trying their luck at online casinos and sportsbooks. If you’re new to this world or just confused…
Your social media efforts need to focus on quality over quantity: here’s why
If you finally took the big leap and jumped on the social media marketing bandwagon to start promoting your products and services, that is…
Wherefore art thou social media ROI?
As some of you may know, my first set of pieces for Memeburn dealt with the issue of ROI, of how it can be…
Ouch. Forrester’s new research says that Facebook ads are ‘failing marketers’
If you were Facebook — a business which derives 88% of its income from advertising — the last thing you’d want to hear is…
How social business software can unlock the value of Gen Y employees
Generation Y has been the subject of many workplace studies. Ys are criticised for being overly conscious of their value to the organisation and…
