With youth unemployment above 60 percent, South Africa is betting on digital skills to drive inclusive growth. Here is how MICT SETA is positioning the next generation for the Fourth Industrial Revolution.
Content trickery will only alienate your audience
Brands, agencies and publishers need to take a consumer-friendly approach to digital native advertising that emphasises transparency and value to the reader if they…
What lessons can brands learn from Dr Oz, Bill Cosby’s recent social fails?
Last week was pretty tough for actor Bill Cosby and television show host / cardiothoracic surgeon Dr Mehmet Oz. In what can only have…
Planned spontaneity: why great campaigns need more than just data
When it comes to campaign planning, timing is a large part of the process. However, in this day and age, when your 15 minutes…
8 things you need to think about for your 2015 digital marketing strategy
Novemberitis has hit hard and if you’re wondering why you’re feeling demotivated with a possible early onset of social media and digital fatigue, well,…
