A fusion of technology and luxury Motorola Mobility has officially unveiled the Motorola Brilliant Collection by Swarovski®, a limited edition collaboration that blends cutting-edge…
The 5 stages of the evolution of content marketing… and why we should be talking to geeks
By now, we’ve all realised that content marketing is the new black: a trend that’s unlikely ever to go out of fashion. This is…
Facebook ads: pay up or get lost in the noise
If entertaining an increasingly attention-divided online audience wasn’t already difficult enough, Facebook has made a strategic move that forces brands to invest in advertising….
Untangling the future of PR: Q&A with Press Friendly founder Joel Andren
Press Friendly is the startup du jour that is being heralded by both PR Flacks and Journos as the future of PR. Dodging the…
Niche networks can help fill your social void: here’s how
Does your audience really need another social network? On Facebook alone, you can wish a friend “happy birthday,” post photos, share a Spotify playlist,…