The Language of 2025 South Africa’s social feeds in 2025 are buzzing with new words and digital inside jokes. Slang like delulu, rizz, and…
Print actually trumps digital in the attention economy: here’s how
There are few good things to say about printed media these days. It’s wasteful, inefficient, static, expensive to create and distribute. That’s why it’s…
4 steps to uncovering the personas behind your brand
Do you know who your customers are? You probably know their age, gender, and location — you might even know their shopping habits or…
Indian giant Micromax just launched a phone that pays you to watch ads
In a trendsetting move, Indian mobile device maker Micromax has launched its new Canvas Mad A94 model, which comes equipped with what it calls…
3 top tips on optimizing your campaign for social search
Quite a while ago, Facebook made some changes to its interface by integrating “Graph Search” and implementing a new timeline format. Graph Search is…
