Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
What online publishers can learn from gaming
The demise of mainstream print media is now taken as gospel by many leading editors and media thinkers, while an even more radical idea…
Making the transition from old to new media
The demise of the old media appears to have slowed but it hasn’t gone away as the transition towards a digital business model continues…
Google announces initiative to fund digital journalism innovation
Google, which has strained relations with publishers worldwide who accuse it of aggregating articles without compensation, says it is to donate $5-million (about R35-million)…
How to hijack an iceberg
I love Cape Town’s mythical iceberg. And so it seems, do a lot of other people. After none of the “official, big-name” brands jumped…