HONOR X9c: A Game-Changer for South African Smartphone Innovation HONOR has once again raised the bar in the mid-range smartphone market with the launch…
New Tippex “Hunter shoots a bear” campaign goes viral
Tippex has barreled into the viral media fray with an impeccably executed YouTube campaign, titled “NSFW. A hunter shoots a bear!”, created by Parisian…
Five ways traditional journalists use Facebook
Many journalists working for traditional media are reticent about joining the digital revolution, but there is little doubt that social media has helped build…
How to create a marketing campaign using YouTube
YouTube continues to grow at an astonishing pace, with 24 hours of video uploaded every single minute. As an acquisition and branding channel, placing…
Build a social media campaign you can be proud of: The J&B case study
Have you received an e-mail over the last few months asking you to write a “message in a skottel”? Or encouraging you to ruin…