With streaming platforms, next-gen gaming, and hybrid lifestyles reshaping how we consume entertainment, the humble TV is slowly being overtaken by a bigger player:…
Here’s why you should pay as much attention to your own brand as your company’s
Brand consistency — in the long term – ensures consistent business and career growth. Very often business owners steer clear of focusing on their…
What lessons can brands learn from Dr Oz, Bill Cosby’s recent social fails?
Last week was pretty tough for actor Bill Cosby and television show host / cardiothoracic surgeon Dr Mehmet Oz. In what can only have…
Planned spontaneity: why great campaigns need more than just data
When it comes to campaign planning, timing is a large part of the process. However, in this day and age, when your 15 minutes…
8 things you need to think about for your 2015 digital marketing strategy
Novemberitis has hit hard and if you’re wondering why you’re feeling demotivated with a possible early onset of social media and digital fatigue, well,…
