In a significant policy shift, Meta, the parent company of Facebook, Instagram, and Whatsapp, has announced the termination of its third-party fact-checking program in…
Embracing video in sales and marketing
As sales specialist Chris Murray puts it: “The salesperson you’d ideally like to be and the salesperson you’d like to encounter as a customer…
How AI will put the ‘kapow’ back into marketing
It seems like everyone is talking about artificial intelligence (AI) being a game changer, but how many marketers really understand how AI is changing…
How AI will affect the future property market
Much discussed as a revolutionary technology of the future, artificial intelligence (AI) is already having an impact in the present, reshaping the way work…
Using social media for authentic lead nurturing
Authentic is a word that is all too often abused in the digital space. From a lead nurturing perspective, however, authentic connections have become…
