Inbox icons, subject line sorcerers, CTA kings – the results are in. The 2025 You Mailed It Awards by Everlytic have crowned their champs, with Old Mutual Rewards and Machine_ taking…
How has the effectiveness of different kinds of Facebook post changed in the past 3.5 years?
Using a database of 11.4 million posts published by just over 24,000 of the most liked Facebook pages, dating back to 2010 and earlier,…
Had a great year so far? Here’s how to stay ahead of the digital marketing game
If you’ve had a great year so far in terms of marketing online, well done! If your digital marketing campaign was successful the previous…
OnePlus One vs Xiaomi Mi 3: the budget flagship battle
Chinese smartphone brands like Xiaomi and OnePlus are giving a hard time to well-known international brands like Samsung, LG and Sony by pushing out some really…
Built in Africa: Cipher256 is solving Africa’s biggest problem with an app
Built in Africa focuses on entrepreneurs, startups and technologies that hail from the continent and empower its citizens. The miracle of birth is still…