Hisense is making a deliberate play for South Africa’s growing gaming and hybrid-work audience with the launch of its latest monitor lineup, led by…
Stop dithering about social ROI and just measure it
“How are we going to measure the ROI of our social media marketing campaign?” This question is often asked and I’m sure you have…
13 of the global ad industry’s best efforts for 2013
This year has been a pretty good one for advertising. Rather than new trends coming in there has been an evolution of existing ones. …
From epic splits to real beauty sketches: 14 of 2013’s most watched ads
A few years back, the kind of ad that went viral on YouTube wasn’t all that different to your average TV commercial. It just…
Blogging was supposed to topple mass media — so what happened?
Om Malik, publisher of GigaOm, recently posted some thoughts about his 12 years of blogging and he came to the conclusion that blogs today are where…
