Acer Africa has launched a refreshed portfolio of devices aimed at South African students, just in time for the new academic cycle. Designed for…
Google Hummingbird and its role in the promotion of content marketing
Premium copywriters should be jubilant about Hummingbird. Google’s latest algorithm is able to hone in on good quality writing and reward it with high…
Ashton Kutcher joins Lenovo as product engineer, no seriously
So it looks like the trend for Hollywood celebs taking on roles at large tech companies isn’t about to slow down any time soon….
5 big ways behavioural economics is changing traditional marketing
To be truly successful in marketing and advertising, we need to understand human motivation and behaviour at a deep level so that we are…
Ouch. Forrester’s new research says that Facebook ads are ‘failing marketers’
If you were Facebook — a business which derives 88% of its income from advertising — the last thing you’d want to hear is…