With streaming platforms, next-gen gaming, and hybrid lifestyles reshaping how we consume entertainment, the humble TV is slowly being overtaken by a bigger player:…
Change, loudness and incomplete strategies: how to survive (and thrive) in a digital agency
A digital agency is a dynamic, fast-paced and frequently exhausting environment. Here, slick suits work alongside casual creatives — all meeting under one roof…
Beating the buzz: don’t let trends destroy your digital creativity
The start of every year is littered with what industry experts and others foresee to be the biggest things to happen in the year….
Developing personality and tone on social is vital: here’s how to do it
Social media has brought along with it a chance for brands as a whole to interact with their customers in a way they were…
There’s growth in the global ad industry, but massive problems with mobile ads
Ingrid Lunden reports on the latest forecast on global advertising markets from advertising agency ZenithOptimedia. Global ad spend in 2013 will see steady growth…
