WhatsApp is no longer just about messaging. With nearly three billion users worldwide, Meta is now layering artificial intelligence and monetisation tools into the…
Facebook’s indifference to gender freedom and user safety
Unless one exists in perpetual naivety, it is no secret that certain humans willingly inflict the cruelest vitriol against homosexuals. Whilst society and government appear…
Why social media is the SEO queen of the digital kingdom
By: Lelanie Roux and Madré Roothman There’s nothing like the satisfaction of checking your website analytics and proudly looking at the organic traffic giving…
More than filters: the science of Instagram [Infographic]
When I’m speaking at a conference, one of the most common questions I’m asked is what do I think the future of social media…
YouTube can kill your brand: here’s how
While digital advertising offers brands a unique platform for reaching potential customers, there are instances when using digital advertising insensitively or in a way…