The Netflix matchup between Mike Tyson and Jake Paul has redefined what a modern boxing event can be, fusing old-school boxing prestige with digital-age…
5 massive ways social media has changed the face of traditional PR
Most businesses are still only using traditional PR to build name recognition and awareness. The truth is that traditional PR doesn’t work as well…
Google’s AdSense is in trouble: where does its future lie?
Google’s latest quarterly financial report shows problems in its AdSense network, which was responsible for 29% of last year’s $43.7 billion in revenues. It…
Apple’s gold iPhone TV spot feels more meh than goldelicious
What do you get when you melt some gold and make it dance around a screen to pun-filled music? An iPhone commercial of course….
Loeries strip MetropolitanRepublic of all awards after Grand Prix withdrawal
The Loeries, South Africa’s biggest advertising and marketing awards showpiece, has stripped MetropolitanRepublic of all its 2013 awards after it found that the campaign…