WhatsApp is no longer just about messaging. With nearly three billion users worldwide, Meta is now layering artificial intelligence and monetisation tools into the…
6 great examples of native advertising and what you can learn from them
People hear a radio commercial — they change the station. They see a commercial — they fast-forward their DVR. They see a social media…
Your company shouldn’t just be on social, the top execs should be too
It’s 2014 and social media might still be just be a buzzword for many, but in reality, a number of businesses are using this…
Super Bowl 48: Beckham gets naked, Microsoft inspires
Super Bowl. Let’s face it, everyone in the United States and the world pretty much spends the whole of January waiting for the first…
5 lessons 21st century agencies can learn from David Ogilvy
Two things happened in the ad industry in the last few months that would have seen advertising legend David Ogilvy spinning in his grave….
