F5.5G Leap-forward Development of Broadband in Africa The Africa Broadband Forum 2024 (BBAF 2024) was successfully held in Cape Town, South Africa recently, under…
The digital marketing agency is dead, long live the digital marketing agency
Rapidly changing technology means that engaging with people has become increasingly complex. The explosion of the search, social media and the vast amounts of…
Mobile messaging campaigns: why you need to look beyond the obvious
Very often when we think about mobile; we confine ourselves to think about MMS, SMS and then, by extension, email. These are the traditional…
How a campaign goes viral: the Douwe Egberts example [Infographic]
Can we make this go viral? If you want to make anyone in a decent digital agency cringe, ask them that question. They hate…
4 massive mistakes people make marketing to other businesses on social
People have turned to the social web in their droves to market themselves and their companies. The very medium that people are using to…
