The South African Police Service is the perfect example of this experiment to understand the limit at which employees can share content in work…
10 big content marketing trends to look out for in 2013
Last year was a great year for content marketing, one that saw it established as a key discipline as brands looked to create a…
Russia emerges as mobile ad powerhouse as Android keeps growing
The latest State of Mobile Advertising report from Norwegian web browser maker Opera shows a couple of interesting trends, including the emergence of Russia…
Why advertising has a part to play in engaging digital story-telling
Media content has evolved dramatically over the last 70 years, and the models traditionally used to fund such content are only just keeping up….
Google makes Adwords more mobile friendly with ‘Enhanced Campaigns’
Google’s advertising arm is beefing up its Adwords service to optimise for all screens. The company has announced that it will be rolling out…