Johannesburg’s clean energy ambitions just received a jolt from one of the world’s biggest electric vehicle innovators. Global new energy vehicle giant BYD (Build…
Does SMS marketing have a big impact on reaching new customers?
How do you find new customers and persuade them to come on board? It’s something that all businesses have to wrestle with. No-one can…
8 fool-proof ways of collecting more customer reviews
Customer reviews and feedback. You want them. You absolutely, totally want them. They tell you how you are doing, how much you are being…
Security: are we overlooking the most critical aspect of the fourth industrial revolution?
You haven’t been feeling well this week. You make an appointment with your doctor, who’s actually a computer that assesses you and writes a…
The uncomfortable humanity of digital marketing
Today’s digital consumer habits cannot be typecast. While we would all embrace a clear causality between our digital campaigns and customers’ actions, our innate…
