Fitbit has launched a new Sleep Profile feature for its Premium subscribers, which provides an analysis of your sleep with different archetypes. While Fitbit…
Optimise your email delivery systems to improve your marketing return
Sponsored by Everlytic Email marketing is the most cost-effective form of marketing for most businesses, offering unparalleled return on investment (ROI). Especially for consumer-focused…
5 tips to selecting the right provider to power your email marketing campaigns
Sponsored by Everlytic Delivering email at scale is a technically challenging endeavour, and getting it wrong could shut down the entire email communication channel….
Understanding customer-centric content marketing for better email engagement [Sponsored]
Article by Candice Lee Reeves, Senior Digital Copywriter Email marketing is something most businesses are doing but few get right. Often, this causes frustration…
Determining the net asset value of your data en route to deploying marketing automation [Sponsored]
Here are the key questions to ask, and processes to follow, before technology implementation. By JD Engelbrecht, MD: Everlytic With many organisations increasingly turning…
