With streaming platforms, next-gen gaming, and hybrid lifestyles reshaping how we consume entertainment, the humble TV is slowly being overtaken by a bigger player:…
Online video in emerging markets: the possibilities are endless
Video marketing is on the rise globally and emerging markets are no exception. While some countries’ internet landscape is still years behind that of…
Business Day goes ‘digital first’, erects paywall
Business Day, a leading South African newspaper, is set to make the leap from “paper first” to “digital first” before eventually erecting a paywall…
8 great ads that’ll get you psyched for the Olympics
We’ve already brought you our pick of historic Olympic moments that will make you cringe and cry, now here are some great Olympic advertising…
Why Google display advertising is like dating
Ever wonder what makes display advertising work? Ever wonder what makes for the perfect date? Well you’re in luck! Here are some of my…