In a significant policy shift, Meta, the parent company of Facebook, Instagram, and Whatsapp, has announced the termination of its third-party fact-checking program in…
Business Day goes ‘digital first’, erects paywall
Business Day, a leading South African newspaper, is set to make the leap from “paper first” to “digital first” before eventually erecting a paywall…
4 hot tips for getting your social media campaign off the ground
Do you have a social media strategy that isn’t producing any positive results and ROI? Do you understand what you want to achieve with…
Is social media spend spent?
Ask anyone in the know where companies should be spending their cash and 98% of the time the answer will be a resounding “on…
Don’t count social media followers, measure engagement rate
Look, social media is important for business, we all know that. But being on the right platforms is just the tip of the iceberg….