Advertising and Media

Whether you call it getting sandboxed or Google slapped, or whatever name is popular these days, the result is the same. Google has suspended…

Whilst the primary function of classifieds still is the bringing together of buyers and sellers, the proliferation of mobile technology has seen a change…

A significant number of brands that have embraced content marketing now find themselves sitting on a large pile of content that yielded no results….

When done right, content marketing has the potential to catapult your business into the limelight, earn you hordes of new followers, and drastically improve…

Marketing and authenticity seem like strange bedfellows. The whole purpose behind marketing is to capture people’s attention and then persuade them to buy a…

The way businesses approach marketing has seen a lot of shift in recent years. Internet has made it possible for new brands to market…

Keeping up with the latest digital trends is increasingly important as businesses fight to maintain competitive advantage and ensure strategic objectives are met. The…

The Internet is where almost everybody lives in this new millennium. It is where we hang out with our friends (social media), do our…

Attention digital marketing hipsters, it’s time to put away your ugly sweaters, over-sized glasses, and latte art kits because digital marketing is now totally…