Advertising and Media

Apple’s new products star in stunning advertisements

In Apple’s bid to show off the features of the iPhone 7 and Apple Watch Series 2, the Cupertino-based tech giant has released three…

Huffington Post, Media24 team up for HuffPost SA

A South African edition of the Huffington Post will be coming later this year, courtesy of a deal between the publisher and Media24. HuffPost…

BREAKING: Daily Maverick gets R12m funding round

The holding company for local online news publication the Daily Maverick has announced the conclusion of a R12-million funding round. The round comes in the…

Is your brand getting on the SA eSports bandwagon?

A new summit at rAge 2016 aims to educate brands about the burgeoning SA eSports scene. The eSports Branding Summit, a partnership between rAge and Global…

Stream ripping now a bigger issue than illegal downloads

Torrent groups and downloads have traditionally been the biggest thorn in the music industry’s side, but it looks like stream-ripping is the industry’s new arch-nemesis According…

TFG advertises sale using Mario-inspired game

The Foshini Group (TFG) is using a Mario Bros. inspired game to encourage users to shop on its platform, as part of its site-wide Shop…

6 tips for creating effective back links for your websites

The intrinsic quality of the back link is derived from the content from where it is generated. In order to reeve maximum benefit from…

How learning to code can make you a better CMO

Most marketing executives think learning to code is strictly for programmers. After all, CMOs have enough to do without taking on tasks they can…

Your marketing and sales efforts must be data driven

Marketing and sales are the genesis of organizational growth and success and while noble and necessary, as disciplines, they are not without their detractors….

How to protect your online reputation with magnetic content

Protecting your online reputation and digital footprint with magnetic content can be the answer to any bad criticism and negative comments you receive online…

Addressable TV is here, and we’re all for sale

Up until recently, television advertiser’s ability to optimize and direct content was relatively limited – beyond targeting certain media markets, channels or TV programs,…

Why you need to recognise the needs of your customers before they do

In the not so distant past shoppers used to rely on a familiar sales person, may be the proprietor of the general store in…

Online marketing, offline marketing: it’s all the same these days

Remember when marketing executives had to convince their bosses to put time and resources into “that internet thing”? Well, bar a few stubborn hangers-on,…

Here’s what your business needs to know about cross-generation communication

Parents know what it’s like to lose track of their kids when it comes to communication. Children grow into a space influenced by the…

The symbiosis of content marketing and SEO

We often make the mistake of defining content marketing and SEO as two entirely different people; two people who don’t get along because the…

Times Media bolsters digital division with 3 new appointments

Times Media on Thursday announced that it had bolstered its digital division with three appointments at the senior executive level. The new hires see…

10 reasons it’s time for South Africa to wake up to programmatic buying

Programmatic media buying is enjoying exponential growth in North America and Europe, but the concept is still relatively new in South Africa. We’re seeing…

WPP’s Group M snaps up mobile marketing specialist Yonder Media

WPP’s slew of South African agency acquisitions shows no signs of slowing down. The massive holding company on Wednesday announced that it had acquired…

Untangling Inbound: how to know your inbound agency is working for you

Untangling Inbound is a four part series exploring the basics of inbound marketing. In this, the second article in the series, we explore how…

What effect will POPI have on SA’s IT industry?

The importance of data management has increased considerably in recent years due to the advances in Big Data mining and the benefits it offers…

Hisense Bets On Gaming And Hybrid Work With A New Monitor Push In South Africa

ClawDBot: The AI That’s Quietly Taking Over South African WhatsApp

Crypto Enters 2026 With New Momentum And A Very Different Mood

Innovate47 Launches Global Food & Agri Accelerator to Back Climate-Smart Startups

Simbi Wabote’s 10-Year Roadmap: How Nigeria Achieved 54% Local Content Growth

Records Tumble In Best Year Yet For South Africa’s Hedge Fund Industry

OPPO Reno15 Series Lands In South Africa With Big Cameras And Bigger Battery Ambitions

OPPO Reno15 Series Brings Flagship-Level Hardware Logic to the Mid-Tier in South Africa

HONOR’s customer first strategy is reshaping South Africa’s smartphone market

Omoda C5 X review

TDK enhances IMUs for extreme temps

Data centres and defence are reviving diesel