HONOR has been making waves in the smartphone industry with its innovative approach to durability and functionality. In 2025, the company continues to build…
Day 1 in Cannes: Cannespiration and selfie sticks
Picture an Englishman in 30 degree heat by the beach in the French Riviera surrounded by glamorous well tanned advertising creatives and “the French”….well…
Valuable content: how it can be used to unlock customer equity
Since when did advertising ever retain customers? The age of intrusion has conditioned marketers into believing that bombarding consumers with annoying, pushy and often…
Why you should consider replacing airtime giveaways with sponsored call marketing
Many brands are finding that instant airtime giveaways are a fantastic marketing product to drive engagement with consumers. It’s an instant reward that the…
What does Apple News mean for SA publishers?
Apple introduced its latest app, Apple News on Monday 8 June 2015, in California, however it will officially launch with iOS 9 later this…
