Advertising and Media

11 reasons why branded mobile web games are the next big thing in digital marketing

While most Top 10 lists stop at 10, the opportunity for brands to use mobile web games as a means to engage with users…

5 compelling arguments for using R in data journalism

Data journalists generally use Microsoft Excel for analysing data. Why? Well when you run Windows on your machine, Word will most likely be your…

5 harsh internet marketing realities you can turn into awesome leads

Can you remember the days when businesses only ran ads in newspapers? Neither can we. Sometimes it feels like the only glimpse into traditional…

Digital marketing budgets are on the rise, so why are the people in charge of them so confused?

Unless you’re a completely blinkered old media type, there’s not much about the growth of online advertising that will have surprised you in the…

Ad Dynamo partners with Twitter to push social ads in Africa

Wanted to get in on the Twitter advertising universe but don’t know where to start? Now you have another option besides navigating the waters…

Facebook advertising does not equal a social success story

So Facebook has finally gone public (that’s old news). But now it actually has to start making money to keep its shareholders happy. That…

The 24 hour work day, disruptors and the quest for quality journalism

Henry Blodget, the founder and chief editor of Business Insider, an online news company based in New York City, is notorious for his role…

People now watch more online video on iPads — and on Saturday nights [Study]

Do you spend your Saturday nights curled up with your new iPad, watching the latest episode of your favourite TV series or flitting through…

Want your social media campaign to be a success? Do your research

There are thousands of social media channels available to us all. From blogging to Facebook, all of these channels are not created equally and for…

24 must-have widgets for your blog

One of the best features of blog platforms is that they’re so customisable. Through plugins and widgets, you can easily add handy sharing capabilities,…

The future of radio is online, device-driven and in your car

A recent survey in the US by TargetSpot, a digtal audio network, found an increase in tablet ownership of nearly 87%, combined with a…

How to reward the right behaviour in a mobile world [Net Prophet]

Did you know that 95% of what we do is subconscious? The human mind decides not only which products and services to buy but…

Does Google Auto-Translate spell trouble for your email campaign?

Last week Google launched its auto-translate feature for Gmail, in theory making email a lot simpler for people who don’t speak the same language….

The Next Web’s IE9 partnership: the future of advertising or a load of crock?

Websites, especially ones that only provide content, have to constantly find new and interesting ways of ensuring that users click on their display advertising….

Lenovo Legion Go S: A Game-Changer in Handheld Gaming

Savant Launches Savant Build Cohort 3 to Accelerate Deep-Tech Innovation in the Green Economy

Simplicity at scale: The role of leadership in agile transformation

Microsoft launches new Surface devices in new AI era

Honor Magic V3 launches, four things to know

Honor Magic V3, a Guinness world record attempt

Elkann to create Jeep and Stellantis Meta(morphosis)

Afeela is Honda’s luxury EV – with Sony tech

Territory 1.8T Titanium 2025 review