South Africa’s mobile networks are once again setting the pace for the continent. New performance data from Ookla shows MTN and Vodacom dominating mobile…
Vodacom gives MTN a serious Twitter schooling
South African cellular giant Vodacom has given MTN, its chief rival in the space, a serious lesson in using social media as a customer…
5 ways to avoid a social media brand implosion
Social media is nothing more than an ongoing, ever-changing conversation. The discussion topics are varied – sometimes obscure – and the tone and landscape…
Instagram beefs up messaging capabilities, adds emojis
Instagram has announced changes to its direct message capabilities. Yes, one can now message people directly on Instagram as an alternative to WhatsApp, Messenger,…
These are Africa’s 10 most successful brands on social media
Africa is an increasingly social continent. In 2014, announced that it had more than 100-million African users, accounting for more than half the continent’s…