SEO has entered a new era in 2026. AI tools are more powerful, users expect instant results and Google continues tightening its criteria for…
Oriella Survey: Journalists are working harder, better, faster, longer
The Oriella PR network, an alliance of 17 communications agencies in 20 countries around the world, has recently concluded its third annual survey of journalists….
The importance of familiarity and search engine marketing
Search Engine Marketing (SEM) is a mysterious mix of art and science, but for the purposes of this article, we can conceive of it…
When tweeting an opinion is a fireable offence, media loses
Last week CNN fired one of its senior editors, Octavia Nasr, after she paid her respects in a tweet following the death of a…
Interview: Walter Pike on mobile, Google and augmented reality
Walter Pike is a South African marketing maven who has embraced the digital age with unusual clarity of vision and foresight. We got in…