The App That Rules Them All If the internet disappeared tomorrow, South Africans would still have WhatsApp. It has become the country’s everything app,…
Video marketing just got real with user intent
Yep, its official now in ways we could never have imagined, mobile has obliterated desktop search, and although we saw that coming we could…
First page search rankings are no guarantee of success: here’s why
In the not so distant past, your SEO success was measured by whether or not you ranked on the first page of a Google…
Traditional agencies dominate 2015 Loeries rankings
The Loeries, South Africa’s most prominent advertising awards showcase, has announced its official rankings with the traditional big agency players continuing to dominate. Taking…
5 steps to ensuring better ROI from data
To remain relevant in a world where digital disruptors such as Amazon, Uber and AirBNB have built global businesses through data-driven technology and consumer…