LG’s 100-Inch QNED evo AI TV Redefines Big-Screen Viewing in South Africa In a bold leap forward for home entertainment, LG Electronics South Africa…
Bucks or balls? Why SA’s ad industry needs to figure out what it really wants
FNB and the Bureau for Economic Research (BER) revealed this week in their Consumer Confidence Index (CCI) that sentiment in the market is almost…
Measuring the ROI of your social media campaign
One question many people ask when they are busy with a social media marketing strategy is “What’s the ROI that I will be getting…
Could the billboard benefit from the rise in ad-blocking tech?
As media consumption has become more technologically diverse, so techniques for ad avoidance have become more technologically sophisticated. While for many of us, ad…
VW’s #Dieselgate shows that no company is untouchable
There’s an old Greek proverb that says: “It is better to lose an eye than to lose your reputation.” I really thought that the…
