The App That Rules Them All If the internet disappeared tomorrow, South Africans would still have WhatsApp. It has become the country’s everything app,…
Sony uses Moneypenny to sell a camera, the Xperia Z5
The James Bond series has been pretty heavy on product placement for some time now, but things have clearly hit a new level with…
Learning from BuzzFeed: creating branded content your audience will love
Whether you’re a blogger or a brand, you’ve grown and refined your tone and approach to creating and sharing content with your audience over…
Here’s what you need to know about putting RTB to work in an integrated digital strategy
Real-time bidding (RTB), a type of programmatic buying, is rapidly gaining currency in South Africa’s digital media landscape. A growing number of brands are…
10 things you need to know about getting more likes and followers on social media
The people you are trying to reach online with your social media marketing campaign should constantly be reminded of your social media presence to…