With streaming platforms, next-gen gaming, and hybrid lifestyles reshaping how we consume entertainment, the humble TV is slowly being overtaken by a bigger player:…
8 aspects of your brand social media can help you get right
If you are already busy with social media marketing for your business, you might assume that you are “socially branded”. There are quite a…
Your brand is more than a hashtag, treat it as such
One of the most important things to get right in your social media monitoring strategy is to track the correct keywords in order to…
5 reasons media partners are as important as ever in the era of content marketing
With the rise of “owned” channels such as social media accounts and corporate websites, more and more brands are looking to distribute content directly…
Watch that? Advertising on smartwatches to reach $70m by 2019
Maybe you’re one of the people who helped sell out the Apple Watch sell out in a matter of minutes. Or maybe you prefer…