The Boardroom ViewIn South African boardrooms, AI has shifted from curiosity to competitive necessity. Executives are asking not whether to adopt AI, but how…
Google wants to make TV ads behave like they’re on the internet
This is interesting. Google is trialing technology on its Fiber network that would allow TV ads to behave more like the ones you see…
New Sapa twist: news sites to haemorrhage content, lose readers?
When the South African Press Agency (Sapa) closes its doors on 31 March, news sites across the country could face a massive content crisis….
Customer-everything: the digital era’s biggest marketing change
The brand-centric approach of yesterday is quickly being replaced by customer-driven everything, where customers are dictating the style, quantity and mediums that marketers must…
SXSW Day 1: New media challenges in a world (still) dominated by traditional media
This week Snapchat’s value jumped to US$15-billion after Alibaba invested some US$200-million in the mobile messaging company. It’s something that on day one of…
