HONOR X9c: A Game-Changer for South African Smartphone Innovation HONOR has once again raised the bar in the mid-range smartphone market with the launch…
Don’t let anyone tell you that tech has killed PR
Late last year, a man who once ran the largest public relations firm in the world released a controversial book entitled Trust Me, PR…
Finding the right platform mix to maximise market reach: 5 things you should know
Experienced digital marketers who have used social media marketing, email marketing and employee advocacy platforms know the pros and cons of each environment. They…
Should DStv just embrace Netflix?
Make no mistake, DStv sees Netflix as a threat. Or, more specifically, its parent company Naspers does. It wouldn’t have launched ShowMax, its own…
This new conference wants to find an African way of doing marketing
Africa should be at the forefront of creating its own stories, inspiring Afro-centric activities, tools and analytics. That’s the thinking behind Africa Marketing Week,…